Feb 4, 2025 1:30 PM
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Author:
Orby AI
The future of work is here, and AI is at its forefront. Organizations are embracing AI agents to automate repetitive tasks, speed up processes, and empower employees to focus on high-value, strategic work. But for all its promise, AI adoption is rarely straightforward. It’s not just about implementing new tools—it’s about addressing the human complexities of change.
From fears of job loss to the uncertainty of navigating uncharted territory, successful AI integration depends on how well organizations manage change. As Bella Liu, Co-founder of Orby AI, and Jessica Jacobs, Managing Partner of 3 Keys Consulting, discussed in a recent fireside chat, the key lies in crafting a human-centered approach that engages employees and inspires commitment. Here are some of the key takeaways:
When people hear "AI," their first reaction often isn’t excitement—it’s concern. Will it replace my job? Am I ready for this change? These fears aren’t unfounded, and how leaders address them can make or break the success of AI initiatives.
As Bella pointed out, framing AI adoption as a cost-saving measure is a mistake. "That’s transactional, and breeds fear," she explained. Instead, the focus should be on the opportunities AI creates—freeing employees from mundane, soul-crushing tasks to focus on work that excites and energizes them.
Jessica shared how this principle played out during her work with Verizon Communications, Inc. “We held monthly town halls where leaders openly addressed concerns and shared the ‘why’ behind technological adoption,” she said. “By connecting the change to the organization’s broader strategy and goals, employees could see how it aligned with their work and future. When employees understand the purpose of change, they’re far more likely to embrace it.”
Too often, organizations approach AI implementation with a rigid, task-oriented mindset—focusing on completing specific steps rather than the bigger picture. But AI isn’t deterministic. It’s probabilistic, meaning things don’t always go as planned.
"Instead of fixating on tasks, focus on the outcomes you want to achieve," Bella advised. This might mean freeing up employees’ time, improving customer experiences, or increasing efficiency. Jessica added, “Organizations need a clear vision of success but must remain flexible enough to pivot as they learn. AI adoption is a journey, not a straight path.”
Key insight: Leaders who emphasize outcomes over rigid processes not only achieve better results but also create an environment where teams feel empowered to innovate and adapt.
Leadership plays a critical role in navigating change, especially with AI adoption. But it isn’t about delivering top-down directives. It’s about modeling the change you want to see.
"Leaders need to show employees how they’re using AI themselves, where they’re struggling, and what excites them," Jessica explained. This transparency helps build trust and shows that change is a shared journey.
Leadership also means addressing fears directly while painting a vision for the future and bringing employees along on the journey. Bella shared the vision of a Fortune 500 CFO: "Right now, 70% of her finance team’s work is data processing, and only 30% is strategic. Her dream is to flip that ratio—using AI to handle repetitive tasks so employees can focus on high-value, meaningful work."
Key insight: By demonstrating a commitment to their employees’ growth — through reskilling programs, open communication, and opportunities to experiment with AI tools — leaders can create a culture of trust and curiosity.
One of the biggest debates in AI adoption is whether to aim big or start small. While pilot projects are useful for testing concepts, they shouldn’t be the endgame. As Bella cautioned, "Small-scale efforts often lack impact. To drive real transformation, focus on high-impact projects that address significant pain points and create visible results."
Jessica agreed, emphasizing the importance of balancing ambition with practicality. "Set bold goals to inspire your team, but break them down into logical steps that bring everyone along. Big changes don’t happen overnight, but a clear roadmap can make them achievable."
At its core, successful AI adoption isn’t about technology—it’s about people. Employees want to feel valued, included, and supported as they navigate change.
3 Keys’ Path to Commitment™ model reflects this philosophy, focusing on helping employees move from compliance to full ownership of the change. “When people see how they fit into the organization’s future, they’re more likely to commit to the journey,” she explained.
By prioritizing transparency, flexibility, and empathy, organizations can turn fear into excitement and resistance into engagement. AI isn’t here to replace people — it’s here to help them do their best, most meaningful work.
AI has the potential to revolutionize work, but its true impact depends on how it’s implemented. The most successful organizations will be those that embrace the human side of change — crafting a compelling narrative, focusing on outcomes, and empowering their people to thrive alongside technology.
The future of work isn’t just about AI; it’s about collaboration between humans and machines. Leaders and teams that embrace this opportunity will unlock greater efficiency and fulfillment for their teams.